URL Adding &filter=0 to the end of the URL in a Google search will remove filters and show you more websites in Google's consideration set. You may see two versions of a page when you add this, which may indicate issues with duplicate pages that have not been merged; they could both say they're the right version, for example, and have signals to back it up. This URL appendix also shows you other eligible pages on websites that could rank for this query. If you have multiple eligible pages, you probably have the option of consolidating pages or adding internal links from those other relevant pages
to the page you want to rank for. site: search operator A search for [site:domain.com] can reveal a wealth of knowledge about a website. I would search for indexed pages in ways I wouldn't expect, such as with parameters, pages in site sections I may not jewelry retouching service be familiar with, and problems with indexed pages that shouldn't be (as a development server). site: keyword domain.com You can use [site:keyword domain.com] to find relevant pages on your site for another look at consolidation or internal linking opportunities. It's also worth noting that this search will indicate whether your website is eligible for a snippet for that
keyword. You can do this search for most of the top websites to see what is included in their snippets that are eligible to try and find out what your website is missing or why one may show up on another. If you use a "phrase" instead of a keyword, this can be used to check if the content is picked up by Google, which is handy on JavaScript-based websites. Static vs Dynamic When dealing with JavaScript (JS), it's important to understand that JS can rewrite the HTML of a page. If you look at the view source or even the google cache, what you are looking at is the unprocessed code.