Jul 16, 2022
In Welcome to the Forum
Investigate an annual sales report that provides information related to total sales volume, revenue growth, and overall market share. learn more: 5 great PPC tools for crushing competitors How often do you need to monitor competition? 10 tools to monitor the growth of your competitors and hack your strategy 10 Ways to Analyze Competitor Websites How to conduct a smart competitor survey for better customer acquisition Top tools for performing competitor analysis It is a key tool needed to perform comprehensive competitive analysis to identify both opportunities and threats that are critical to the survival of your business. 1) SEMrush With SEMrush, you can evaluate your ghost mannequin effect service competitors' marketing efforts in each of the four areas: SEO, advertising, content, and social media. How to use SEMrush to perform competitor analysis Log in to your dashboard and enter the URL of your competitor. Select Domain Overview from the drop-down menu. image3 1 You can see top organic keywords, top paid keywords, sample ads, a list of backlinks, the number of reference domains, and sample image ads used by competitors. image6 1 Here's a view of the sample ad: image4 1 By default, the selected country is the United States. To see the reach of your competitors in a particular country, simply change the target country using the dropdown option. image8 1 Similarly, you can click on the Organic Research menu to conduct deeper research and gain SEO insights. Here you can see the top organic keywords and the amount of traffic generated by those keywords. image7 You can also see the percentage of queries that your competitors' sites are ranked in featured snippets, videos, or reviews.